We love

feeling safe

on the move

We love

feeling safe

with friends

We love

feeling safe

on adventures

We love

feeling safe

around town

We love

feeling safe

across campus

We love

feeling safe

with kids

Meet Birdie, the personal safety alarm made to empower us in our everyday lives.

We Envision a World Where Women Are Safe

Currently, 1 in 3 women in the U.S. is assaulted in her lifetime. This is heartbreaking and personal because it includes 1 in 3 of our daughters, sisters and friends.

When in Doubt, Pull It

Feeling uncomfortable? Trust your gut. Activate Birdie’s LOUD alarm and flashing light to interrupt the situation and bring eyes on you. Don’t be afraid to make noise! Use and reuse. Birdie’s here to help.

600,000 Women and Counting

Super easy to order, quick delivery and the product is exactly what was described! I’ve told literally everyone about it, because I’m all about women supporting and empowering women!

Birttany H - verified purchase

"This is the 7th Birdie I’ve bought! I tell everyone about them and I’ve given quite a few away. From my neighbor to my little sister, I now have everyone carrying one."

Kelsey B - verified purchase

“When I am walking at night or in area where I feel even a little bit nervous, I keep my hand on the Birdie, knowing that I can just yank it off and send an alarm immediately. It makes me feel safer. I’m happy to say that I have not needed it yet but I am certainly prepared if the need arises."

Wendy D - verified purchase

“I have carried pepper spray with me for years living in a big city but this Birdie is so much better. Not only will it hopefully deter attackers but the noise alone will alarm anyone."

Jennifer D - verified purchase

"I love the look and easy use to put on my keychain as well as backpacks. Makes me feel safer walking out of work in the dark. Love that my kids have also , gives me a bit of piece of mind."

Jillian T - verified purchase

"This little birdie not only makes my dogs go off (which makes my very friendly puppies look bonkers) but it makes weirdos scared and run away too!"

Madison T - verified purchase

"Hopefully, we will never have to use it, but to have the reassurance that there is some sort of alarm is great. Excellent product, great shipping and we will definitely order more in the future!"

Marsha S. - verified purchase

For Us, It’s Personal

We come from a tight-knit family that tells stories to connect. The ones about violence against women––whether shared by our 90-year-old mom or any one of our sisters––are the hardest to hear. While these traumas often make us doubt ourselves and forever change how we walk through the world, they are not at all unique. When our teens came home with their own stories, our hearts were broken. 

Together, let’s create a world where women are safe. 

Excited to give 5%

Your purchase supports our passionate partners who work for the safety and empowerment of women. They’re writing legislative reform, educating students on their Title IX rights, providing shelter and services to survivors and families, and creating powerful opportunities to connect girls and women to their unlimited potential.